I’ve been working professionally as a product designer and web designer since 2021. Over the past four years, I’ve designed for startups, solo founders, and larger businesses. I have been covering both product and marketing work. In the last two years, I’ve also taken on development work and built websites end-to-end, especially for small and growing businesses.

I’ve worked across several industries, but my strongest experience is in the recruitment space, where I designed B2C products. I collaborated closely with PMs and engineers in agile sprint, leading discovery, prototyping quickly, testing with real users (often face-to-face with candidates), and iterating based on real data and insights. This taught me how to deliver fast while staying grounded in what users actually need.

I speak fluent German, English, and Spanish. I grew up in Venezuela and attended a German school, where I earned my German high school diploma (Abitur). Later, I completed my studies in Germany, which gave me a strong foundation in both cultures and languages — and makes it easy for me to work across international teams.

I always start by asking two things: what do users actually need here, and what’s the business trying to achieve? Once that’s clear, I focus the design around solving that overlap — whether that’s getting more sign-ups, improving engagement, or making something easier to use. I’ve found that the simpler and more focused the experience, the better it performs — especially when it’s based on real user behavior.

I make sure everything is clear: naming, structure, all the states and edge cases. Since I also work in Webflow and know basic HTML/CSS, I have a better idea of what’s easy to build and what might take longer — so I’m mindful of that while designing. My goal is that developers shouldn’t need to guess or chase me for missing pieces; everything should be there and make sense.

Yes — I often develop the websites I design using Webflow, and I have a solid understanding of HTML and CSS.

While I’m not a front-end engineer, working in Webflow has given me a clearer sense of what’s feasible, how time-consuming certain features can be, and the importance of clean structure, naming conventions, and detailed specs. This helps me deliver design handoffs that are not just beautiful, but also dev-friendly and efficient to build.